The Google AdWords Training offers to individuals who demonstrate proficiency in basic and advanced aspects of Google Ads. Start training now to make the most of your ad budget and maximize your AdWords marketing goals. This course will help you set up your AdWords account, choose the best keywords, write effective ad copy, and track and optimize the performance of your ads. The course will give you all of the elements that go into creating campaigns that deliver a high return on every dollar you spend – from targeting, to research, to writing compelling ads, to campaign optimization. You will also receive a firm grasp on the basics of AdWords and how it works, which is necessary to create successful campaigns.
Method of Assessment:
Upon conclusion of the course, there’s an online multiple-choice quiz assessment, which will determine whether you have passed the course. The test is marked immediately and results are published instantly (60% pass mark).
Certificates can be obtained at an additional cost of £14 for PDF, £29 for Printed Hardcopy format and £39 for Both PDF and Hardcopy Certificates.
There are no academic entry requirements for this course, and it is open to students of all academic backgrounds.
|Google Adwords for your Business||00:02:00|
|How Adwords Works||00:03:00|
|Setting up your Adwords Account||00:07:00|
|Example of Ads that we are creating||00:04:00|
|Exploring the Adwords Interface||00:05:00|
|Discovering the best keywords||00:11:00|
|Creating a Google Adwords Serch Campaign||00:06:00|
|Selecting your Audience||00:04:00|
|Choosing your Vid setting for Google Adwords||00:04:00|
|Creating an Ad group and Adding Keywords||00:04:00|
|Finalizing your Google Ad||00:06:00|
|Managing your Google Ads Campaigns and Analytics||00:03:00|
|Creating a YouTube Ad with Google Adwords||00:10:00|
|Understanding AdWords Lingo||00:30:00|
|Creating an AdWords Strategy||01:00:00|
|Creating a PPC Campaign||00:30:00|
|Designing Your Ads||00:30:00|
|Looking at Success||00:30:00|
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