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With this Facebook Ads and Marketing Mastery you’ll learn tried and true methods of Facebook marketing that will help you push your business into the black or put you in position to start a lucrative consulting or marketing career. You will learn the Social Media Marketing strategies implement for clients daily, including what social media pages are right for you and content management options that will streamline posting process. This course will also layout how to optimize your Facebook ads and enable you to reach any type of target market! Make the most of social media marketing and make it easy, so you can get back to what you do best, running your business! Take a step in the right direction with one of the most important advertising mediums today with course. 

Method of Assessment:

Upon conclusion of the course, there’s an online multiple-choice quiz assessment, which will determine whether you have passed the course. The test is marked immediately and results are published instantly (60% pass mark).

Certification:

Certificates can be obtained at an additional cost of £14 for PDF, £29 for Printed Hardcopy format and £39 for Both PDF and Hardcopy Certificates.

Requirements

There are no academic entry requirements for this course, and it is open to students of all academic backgrounds.

Course Curriculum

Facebook Groups (Social Media Marketing)
Why Facebook Pages are Important for your Business 00:01:00
Creating a Stunning Facebook page for your business 00:01:00
Adding Essential Information to your Facebook Page 00:09:00
Selecting your Profile Image 00:11:00
Creating Professional Facebook Cover Image for your Pages 00:05:00
Creating a captivating Facebook Page Description using the ads. 00:12:00
Getting your Facebook Page Username 00:03:00
Facebook Page Apps to increase fans engagement 00:08:00
Top 0 Ways to Monetize your Facebook Page 00:12:00
Exploring Publishing tools 00:10:00
Scheduling Facebook posts 00:05:00
How to spy your competitors on facebook 00:11:00
How to guarantee your fans see all your posts 00:10:00
Wxploring Facebook Insights 00:12:00
Four Unlilited sources of royalty free image 00:12:00
Promoting your Facebook Page 00:11:00
Turn any image a clickable Facebook Post 00:05:00
Assignment – Create a Facebook page 00:03:00
Facebook Pages (Social Media Marketing)
Introduction to Facebook Ads 00:01:00
Introduction to the Facebook Ads Manager 00:06:00
setting up your facebook payment account 00:02:00
Defining your Facebook Target Audience 00:12:00
Level 1 – Creating the Ad 00:05:00
Level 1 – Boosting your Post 00:09:00
Level 2 – Creating your Ad in the Ads Manager 00:11:00
Tips to have your ad approved by facebook 00:03:00
Analyzing Results 00:11:00
Assignment Create a Facebook Ad 00:01:00
Facebook Ads (Social Media Marketing)
What is facebook retargeting and why is importent for you 00:05:00
Creating a facebook pixel 00:05:00
installing the pixel in wordpress 00:05:00
installing the pixel in a non-wordpress website 00:02:00
TESTING IF THE PIXEL IS WORKING 00:04:00
Creating your first audence with THE Pixel 00:04:00
Facebook pixel advanced audience creation 00:14:00
MESSAGE – YOUR AUDIENCE IS TOO SMALL 00:02:00
Creating your optimized FB Ad with the Pixel 00:11:00
Assignment – Installing the facebook Pixel in your web 00:01:00
Facebook For Local Business (Social Media Marketing)
How Facebook Ads can Help you have a local business 00:06:00
This is the Plan for your Local Business 00:08:00
Reaching people around your Business 00:10:00
Creating Your Local Business ad 00:10:00
Assignment Local Business 00:02:00

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